masthead-highres

Thursday, April 06, 2006

Save the Planet: Drive an SUV

From Peyton Knight:
A marketing research firm has announced the results of a two-year study that shows hybrid vehicles are more "energy expensive" over their lifetime than comparable non-hybrid vehicles and even a Hummer H3.

Says Art Spinella, president of CNW Marketing Research:
If a consumer is concerned about fuel economy because of family budgets or depleting oil supplies, it is perfectly logical to consider buying high-fuel-economy vehicles. But if the concern is the broader issues such as environmental impact of energy usage, some high-mileage vehicles actually cost society more than conventional or even larger models over their lifetime.
Can we now expect environmentally-conscious celebrities to shed their hybrids like a three-month-old marriage?

Posted by Amy Ridenour at 9:52 PM

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